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Adit Gupta

Hey there 👋 Thanks for stopping by my design blog. My name is Adit, and I'm the Director of Product Design  at ServiceNow with a Master's degree in Philosophy (something different, right? 🤓).

When I'm not designing products, I indulge my inner philosopher by running a blog on Indian philosophy.

My journey began as a technology evangelist and python developer, but it was my deep interest in mapping user needs to interfaces that ultimately led me to pursue a career in design. Over the past 11 years, I have had the privilege of working on a wide range of projects across various industries, including education, travel, payments, retail, customer experience, finance, and health. I hope you enjoy my blog and find value in my insights and experiences.

Featured Posts

Tools

Articulate - Documenting Design

Design is emergent. The directions that are taken during the exploration of the design territory are influenced by what is learned along the way, and by the partial glimpses of what might lie ahead. In design, the solution and the problem develop together. - Nigel Cross, Designerly ways of knowing

Articulate - Documenting Design

Recent Posts

Video

Design and Philosophy

This talk is about design and philosophy. What can design learn from philosophy? How can some philosophical ideas shape design and even define it? What does it mean to have an intersection of design and philosophy?

Design and Philosophy
Thoughts

Reflexive Design

I posted thoughts on Twitter about my obsession with reflexive design - Why do we design the way we design? This "thread" 🧵 is about questions rather than answers to let us reflect on the theory and practice of design. "What is design?" What are the necessary and sufficient conditions for

Reflexive Design
Essay

Needs and Interfaces

This essay aims to establish an abstract structure between needs and interfaces to understand the evolution of design.

Needs and Interfaces
Tools

Articulate - Documenting Design

Design is emergent. The directions that are taken during the exploration of the design territory are influenced by what is learned along the way, and by the partial glimpses of what might lie ahead. In design, the solution and the problem develop together. - Nigel Cross, Designerly ways of knowing

Articulate - Documenting Design